
Keynote content:
- Why digitalization affects everyone – not just top management
- How AI and algorithms are changing everyday working life and opening up opportunities
- What image companies convey via their employees and social media
- Why marketing and sales in particular depend on people and not machines
- How everyone can actively shape the company’s success through their digital presence
Digitalization, AI and social media are not topics of the future – they are now
Algorithms make decisions before the first coffee has even been brewed in the office. AI analyzes, filters and evaluates – faster than any boss can call a meeting. Digitalization is happening right now! And it doesn’t affect “the decision-makers up there” – it affects every single person in the company. With his keynote speech, speaker and media personality Cherno Jobatey welcomes his audience to the new reality. He shows like no other why no one can duck away from this digital clout – and no one should!
Change does not start on the executive floor
Anyone who still thinks that only the IT department has to deal with AI is exposing themselves to a greater risk than opening a spam email. The real game changers are sitting in the open-space office, standing behind the counter or posting to the social media world from the canteen. It is precisely here, in the middle of everyday working life, that the success of a company is decided. As a captivating keynote speaker, Cherno Jobatey gets to the heart of the matter: digitalization is inevitable – either you are fully involved or you are left out. This keynote is an invitation to the new playing field of digitalization, where you simply can’t say no!
Digital presence – and what it really means for business success
Cherno Jobatey is both a media maker and an encourager. This keynote is therefore a wake-up call, breaks down mental blocks and is aimed directly at employees in marketing, sales and all other departments. In this keynote, Jobatey impressively conveys how everyone can have a real influence on the success of a company through the conscious use of digital tools, a strong personal image and an authentic presence on social media.
The algorithm forgets nothing – authenticity and image count
Every post, every email, every digital presence shapes the company’s image. And of course: the internet forgets nothing, the algorithm takes everything into account. Authenticity and commitment in particular are becoming the decisive currency in a world in which AI produces fake news and standardized mash. With the experienced journalist and media expert Cherno Jobatey, the audience experiences important aha moments instead of oops mishaps.
Comprehensible, relevant, motivating – a keynote not just for marketing and sales
With his unique mix of journalistic edge, media know-how and digital insight, speaker Cherno Jobatey is the man to ask. Whether it’s AI, social media or digitalization, Jobatey’s keynote speech presents every topic, no matter how complex, in an understandable way – for employees in marketing, sales and beyond. But that’s not all: he also has a captivating rhythm that can compete with any algorithm.
‘CSP‘ title for stage performance awarded by the international governing body of the speaking industry
The Board of Directors of the National Speaker Association has awarded Cherno Jobatey the title “Certified Speaking Professional” (CSP) in 2025.
The CSP® is the highest internationally recognized quality award for speakers. It is achieved through extensive verification, documentation, and audits over 10 years of continuous professionalism, performance, customer satisfaction and success.
Comments from participants
“Very captivating keynote, thank you very much!” D. Bopp Management Circle
“Motivational guru Cherno Jobatey” Woman with a heart magazine
“Respect for the best keynote of this year’s CCW-Convention” A. Juenger Chief Editor CallCenterProfi
“So inspiring to break through boundaries and dance at the same time. Really impressive!” A. von Berlin via Instagram
“Thanks for your inspiring thoughts on communications and AI” M. Euler via LinkedIn
“Fantastic Cherno Jobatey” N. Muntean via LinkedIn
“Cool keynote” M. Goetz via LinkedIn
“… one of my absolute favorite acts” J. Cares via Instagram
”It actually made fun” Dr. C. Runge via LinkedIn